Navigating Our Website’s Terrain

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Jeff Purcell

Over 30 years in business as an owner, restaurateur, and consultant, offering a unique understanding of business and marketing expertise.

Success is not a destination, but the road that you're on. Being successful means that you're working hard and walking your walk every day.

~ Marlon Wayans

Welcome! We're glad you made it to the trailhead.

Starting a business is a journey, and like any great adventure, it's best embarked upon with a clear map and a sense of direction. Whether you're here with a spark of an idea or a burning passion to grow your existing business, you're at the right starting point.

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Please Note…

The purpose of our website is to provide some directions to your steps, your hike, and your journey to beginning a business. We don't intend for our site to be the end all be all for you. Instead, it is a place where you reference many of the aspects of starting and growing your business. We've attempted to keep it simple and understandable while providing enough information for you to make informed decisions and when to seek out a more extensive resource.

Over the years, we've done the same as you. We've started businesses, grown businesses, and, yes, even sold them. Yes, this website is our business, but more than that, it is our sincere attempt to give back what we've experienced and learned along the way; we hope that we can move and overturn a few stones on the trail that might have otherwise tripped you up. We genuinely hope you'll find our work here of some value… and perhaps even inspirational.


Understanding The Business Trailhead Landscape

Let's examine the website's general layout and how you can best find your way around.


Think of our trailheads as key basecamps or stages in your entrepreneurial journey. Each trailhead is a major topic or area of focus. Maybe you're pondering the idea of starting a business, or perhaps you're looking into branding strategies. No matter where you are on your path, there's a trailhead waiting to guide you.

Trail Maps:

Within each trailhead, you'll find a series of trail maps. These are detailed guides or articles that delve into specific aspects of the larger topic. Whether it's a step-by-step guide to evaluating business ideas or a deep dive into tax considerations, our trail maps are here to ensure you're well-equipped and informed.

If you're new to the world of entrepreneurship, we recommend starting with our “Introduction to Entrepreneurship” trail map. It's designed to give you a comprehensive overview and set you off on the right foot.

If you have a specific question or challenge, use our search feature to find the most relevant trail map or go directly to the trailhead that resonates most with your needs.

And remember, every journey is unique. While we've laid out a path, feel free to explore trailheads and trail maps in any order that aligns with your personal business goals.

Join The Expedition:

We're thrilled to have you here. Remember, starting a business and growing the business is an exhilarating journey filled with highs, lows, challenges, and triumphs. But with the right guidance, every step, no matter how challenging, becomes a story worth telling.

So, put on your backpack, remember to bring plenty of water, take a deep breath, and let's embark on this entrepreneurial hike together!

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See you out there!

The information provided on The Business Trailhead is intended for educational purposes only and should not be considered legal, financial, or tax advice. Your personal situation is unique, and the products and services we feature may not be suitable for your specific circumstances. Please consult with a qualified legal, business, or financial advisor to discuss your individual needs and goals before making any financial decisions. We strive to ensure the accuracy of the information presented on the date of publication. However, offers and details within this content may change at any time without prior notice.